Change the world of cancer

Too clinical and complex patients often get lost in the cancer experience. Expand on this - use PPT images of complexity. explain why is this bad. why this needs to change.

The biggest challenge for a cancer patient is dealing with the fear of the unknown. PEPY turns that fear against itself by empowering people so they feel like they are in control and they don’t get lost in the cancer experience.

Finding out that you have cancer can be very stressful. Most people feel like they are in shock, overwhelmed and devastated. They may even be angry or sad or just feel numb. The fear of the unknown is probably the hardest thing to deal with. There are suddenly many decisions to make about treatments, possible surgery, and recovery. It can be a lot to deal with. But one part of the cancer process that often gets pushed aside is the psychological aspect – how do you manage the many emotions that come with it?

The purpose of PEPY is simple: move people from fear to empowerment when they hear those words “you have cancer” by helping them to focus on positive steps they can take based on three pillars of strength.

PEPY will by create an unstoppable global mind-shift away from a “Clinical Path” towards a more people empowered “human path” as the first step to coping with cancer. Those 20-30 seconds of what they hear can change their life. Crisis intervention is needed the moment a person receives their cancer diagnosis. A listening ear, help getting home, help to process the horrible news. Those 20-30 seconds of what they hear can change their life.

Improve outcomes and treatment paths. This can have a big impact on helping patients, families and cancer care givers better plan and organize their cancer journey so that it can help improve outcomes. It can also empower existing cancer coping and treatment paths because it creates clarity and puts the patients and care givers in better control.

Together becomes exponential

Together by changing the world of cancer and the world of healthcare becomes an exponential solution with a stated payoff. Exponential Prevention leverages emotional connection to others you care about. PEPY Promise is the voice for the cancer patients that will ask friends, families and others to make a commitment to a change in lifestyle so they won’t get the disease.

Scale habits socially

Exponential model

Turns the 1 in 2 number against itself by setting a shared goal of exponentially scaling the ratio by 1 each year.

• Shared Values: Cancer Patients & Prevention Health Champs

• Reduce social isolation

• Develop positive health patterns for life

• Sustained motivation via PEPY AI coaching ALEXA and/or app

• Inspire chronic disease prevention

• Improved quality of life

• Develop self-efficacy, and “grit” via a purpose led life

• More energy, improved cognitive function, improve mental health wellness